Back2Back has a new best friend - Eukanuba. Eukanuba, the dog food company has asked Back2Back to produce a 13 part series on man’s best friend. The series will examine Canine clout, from smell and sight to strength and loyalty. It will also examine stories of amazing dogs like Sophie Tucker the dog that swam through shark infested waters or the rescue dog that smell through 30 ft of rubble at the site of the twin towers resulting in the last survivor being pulled out. The series is a result of a deal between Eukanuba and B2B as brokered by A Brand Apart and will be for international distribution and broadcasters from around the world have already signed up.